Jennifer is a marketing specialist with brand building experience across health, consumer, and beauty industries.
As the Vice President of Marketing & Sales at Viva Eve, Jennifer oversees all sales and marketing efforts. Before joining Viva Eve, Jennifer built her career in marketing & creating compelling experiences for women. She is a seasoned strategic marketing leader and operator with experience across both large and established consumer brands in women’s wellness, beauty and packaged goods.
She was most recently the Vice President of Marketing at Alterna Haircare, a luxury haircare brand sold in Sephora, Ulta and salons in over 41 countries. Prior to Alterna, Jennifer spent a number of years at L’Oreal & Kraft Foods on well-known brands such as True Match, Capri-Sun and Maxwell House. Before finding her passion in consumer marketing, she worked in investment banking at Morgan Stanley. She graduated from Wharton with her M.B.A. in Marketing and Northwestern University with a B.A. in Journalism & Economics.